Our process
Diagnose. Strategise. Implement. Improve.
Four stages, in order. We understand the business before we touch the technology, and we don't call a system finished the day it goes live. Here's exactly what happens after you enquire.
Find where it actually leaks.
We start with a $500 diagnosis, not a sales call. We look at how the business really runs: your marketing, your tools, and the day-to-day work that keeps landing back on one person's desk. We map where time, leads and revenue are being lost, and why.
You leave with a clear, prioritised roadmap of what's worth fixing first, ranked by commercial value, effort and risk. If the honest answer is "fix the process before automating anything," we'll tell you that too.
- Review of current marketing, tools and workflow
- The specific points where time and revenue leak out
- A prioritised roadmap, yours to keep either way
Decide what's worth building.
A roadmap isn't a plan. In this stage we turn the diagnosis into a concrete build plan with defined success criteria, exactly what gets automated, what stays in human hands, which tools we'll use, and how we'll know it worked.
This is where we choose the right approach for each problem: predictable work gets predictable rules, AI is reserved for the parts that genuinely need interpretation, and anything high-risk keeps a human in the loop by design. You approve the plan, and its cost, before a single thing gets built.
- A scoped build plan with measurable targets
- Clear split of automated vs. human responsibility
- Fixed scope and cost agreed up front, no surprises later
Build it into how you already work.
We build the system and integrate it directly into the tools your team already uses, your CRM, your ad platforms, your inbox, so nobody has to learn a new place to work. We build with the simplest tool that reliably does the job, then test it against real edge cases and failure modes before it touches a live customer or a live decision.
Whether it's a single automation or a full operating layer, you're kept in the loop as it comes together, and everything we build, you own and can see inside.
- Built and integrated into your existing stack
- Tested against edge cases before going live
- Full ownership and visibility, no black boxes
Keep it earning its place.
A system that isn't maintained quietly decays, models change, the business changes, edge cases appear. After launch we monitor performance, handle the exceptions, and refine as things move. Maintenance of what we've built is included at no charge.
When it makes sense, an ongoing retainer keeps systems not just running but improving, expanding the automation as the business grows into it. You only keep paying for a system while it keeps paying you back.
- Performance monitoring and exception handling
- Ongoing refinement as models and needs change
- Optional retainer to expand and scale what works
It all starts with the diagnosis.
$500, fixed. A clear picture of what's worth fixing, and a roadmap you keep whether you build with us or not.